A recent BIGresearch survey dug a little deeper into how Americans use devices like smartphones and tablets . If you think they’re only using their iPhones, Droids and iPads only to surf the web or talking on the phone, you should think again.
According to this survey, 6 in 10 Americans say they replaced their alarm clock whit their smartphone or tablet, while a 44.3% say they have replaced their digital camera with the one provided with their smartphones or tablets. Radio applications were responsible of more than one-quarter of users replacing their radio with their iPhones, Droids, iPads and other similar devices. Smartphones and Tablets modified even mobility, with more than half let their gadget guide the way when it comes to driving directions.
The survey shows that reliability is still one of the most important parameters in the device selection. In fact, when asked what features are most important when it comes to the mobile market, more than three-quarters of consumers want the best service and/or coverage.One of the most interesting aspect of this survey is that the average age of the people taking part in the survey was 39, showing how not only today’s teenagers rely on iPhones, Droids and iPads to run their lives Read more.